At OpenUp we want to understand how you interact with technology better. The way we do that is through data. We’ve created several ways for you to share your data with us and get rewards for doing so. Right now, our platform is invite-only. If you’d like us to contact you when we “open up” more spots, feel free to enter your email below.



Your privacy is important to us:

  1. Your personally identifying information is used to distribute gift cards/rewards only. We will never share this information with others without your permission.
  2. Any data we collect about you is tied to a randomly generated anonymous ID number and only used in aggregate.


We’re happy to answer any questions you might have.
Drop us an email and we’ll get back to you ASAP!


OpenUp was founded by a team that’s curious about the world and passionate about understanding why we behave the way we do.

We believe that data is the key to that understanding, and we work to develop research and products that use data to benefit brands and consumers. We currently work with brands to help them grow revenue and improve ROI, while providing users with a fair deal in the form of rewards for sharing their data. The OpenUp team comes from BuzzFeed, Google, the Obama Campaign, and academia.

If you’d like to learn more drop us a line at